About Us
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.
It is a long established fact that a reader will be distracted by the readable content of a page when looking at its layout.
BigBrother monitors different industries’ verticals like banking, real estate, media, sports & entertainment, pharmaceutical, CPG (Consumer Packaged Goods), travel, retail, food & drink, automotive, beauty & fitness, education, NGOs, consumer electronics, telecommunication, insurance, software and more.
Industry reports help brands indicate how big the industry is, using online normalized data to indicate both online and offline insights.
It reveals the business opportunities, media exposure, key industry players and how they are performing online, what their reputation is, what triggers people to buy their products and services, what are their pain points, which content performs better and what people think of their products, and identify topics that are trending in your industry and understand what’s driving interactions and loyalty.
As well as identify the most effective industry influencers to collaborate with.
Everything that you need to know about your brand online is revealed in BigBrother’s Brand Listening reports. Know how well and effective your online assets are performing. Receive data-based recommendations on how to optimize your website, SEO, media, leads generation and social media performance.
BigBrother listens to all conversations around your brand and products on the web, social media, mobile apps, blogs and more, and it then analyzes your brand media and PR exposure, buying cycle, product analysis, target audience analysis and customer service performance and attacks journeys and top influencers talking about your brand.
This is your chance to know everything about your competitor’s entire online presence, performance, and audience. Come to terms with what people actually love and what their pain points are so that you can make smarter data-driven decisions.
BigBrother provides you with a thorough revelation of your competitor’s content strategy, which part of their content is performing best, why people are triggered to buy from them, and what their after-sale challenges are. Identify your competitor’s best practices and pain points to stay ahead of them.
The TV media industry is quite fast-paced with changes that constantly take place on a 24/7 basis. The industry makers like the marketers, producers, broadcasters and hosts have, for a long time, relied on getting insufficient insights like ratings and TRPs (Targeting Rating Points). TV channel makers and marketers could leverage the power of digital media to collect the right datasets, analyze them and get data-driven business insights. This method is tangible because the number of monthly active internet users is a good representation of the population, and because the data is collected during airing engagements that include reactions, emotions, perceptions, and suggestions. BigBrother reveals more detailed insights of the TV media channels. We tell you which channels are most viewed and what the top performing programs are. You will also find out the topics that viewers prefer and prioritize the most. Other important data is also revealed in the TV Channels report, like the impact of TV – to what extent the makers follow the TV & media code of ethics, which agenda they set in their content, their influence on crisis and most importantly: their influence on viewers.
Top Viewed TV Channels
TV Channels Media & PR Exposure
TV Channels Buying Cycle
TV Channels Product Analysis
Sentiment & Emotion Analysis
TV Channels Reputation Analysis
TV Channels Time Analysis
TV channels Content Strategy & Performance
Programs Analysis
Top Viewed Programs / TV Channel
Top programs credibility index
Top Programs Media & PR
Exposure
Top Programs Buying Cycle
Top Programs Product Analysis
Sentiment & Emotion Analysis
Top Programs Reputation Analysis
Top Topics Sentiment & Emotions Vs. Viewers Impact
Presenters Analysis
How Popular Are They
What Is Their Influence Authority
Top Presenters Reputation
What People Love And Hate About Them
Ads Analysis
Top viewed ads
Peak Months People Search For Top Products
Peak Times To Advertise On / TV Channel
Viewers Analysis
Top Products Viewers Love / TV Channels
Lifestyle Segmentation
Age And Gender Split
Interests And Affinities
Professions And Relationship Status
Devices And Operating Systems
Location Split
Top Keywords They Use To Search For TV Channels
Top Influencers
Measure how effective your ad campaign is and how it’s affecting your business or entity. BigBrother’s Campaign Effectiveness report tells you the campaign’s share of voice in comparison with your competitors’, how people are perceiving the campaign, who is talking about it and the topics associated with it, its ROI, and who the key contributors are.
Find out who is interested in your products or services through BigBrother’s detailed Target Audience report. It digs deep into your target audience’s lifestyles, attitudes and attributes. Know everything you need to know about them from what they do for a living to what content attracts them the most, their interests and affinities, which devices they use, languages and keywords they speak, and what products and brands they use.
BigBrother detects your content strategy’s efficiency and helps you benchmark your performance against your competitors and industry players. The Content Strategy report clarifies the paid content strategy and gives you recommendations on how to make your content more effective to your target audience by telling you how to publish at the right time in the right formats with the effective keywords.
BigBrother analyzes your customer service performance and where it stands compared to your competitors’. The Customer Service Performance report reveals data that tells you how many customer service inquiries have been mentioned across profiles in a given timeframe, CS reply performance, the top customers after sale issues, average response time and peak times and days.
Know exactly what people love/hate about your products and what they expect from you as a brand, as opposed to your competitors. BigBrother’s Product Analysis report gives you the insights you need to personalize your brand’s marketing and communication plan according to each target segment, so that you would be able to optimize your product packaging and create data-driven creative solutions that will surely bring you better results.
Knowing your target audience doesn’t end by knowing their segmentation and affiliations. You have to effectively pinpoint the purchasing stage they’re at in order to optimize the content you provide them with. BigBrother’s Buying Cycle analysis report shows the process people go through to make a purchase. It reveals in which stage your potential buyers are, what triggers them to buy your product, what makes them decide to buy it, why they would buy your products and not others and whether they have had a good or bad experience upon purchase.
Because online assets analysis is not always enough to assess your brand’s performance, the BigBrother platform also provides you with a monitoring report that tells you what TV channels, PR companies, and global news sites say about your brand across a period of time, in addition to how people perceive these news.
BigBrother tracks and analyzes your Media & PR exposure from television, radio, online news and social media, detects whether the mentions were positive, negative or neutral. It reveals the top channels and influencers that talk about your brand and in what context.
Pre-event
BigBrother identifies potential and present attendees, what relevant topics they are talking about and what triggers them to or prevents them from attending.
It helps brands completely understand their audience and attendees, knowing their lifestyle segments, attitudes, attributes, interests, affinities and demographics. This allows the event organizers to optimize their communication & marketing strategies.
During event
BigBrother then provides real-time event monitoring all talks on the event, including related mentions, posts and hashtags. It gives instructions on what to cover and focus on during the event. It observes and also predicts the peak moments for the broadcasting crew to help them be prepared to cover the most trending and valuable moments of the event.
Post event
Once it’s all over, the post-event report reveals to the organizers the overall performance of the event, what went good/bad, what people loved the most and who from the media and influencers were the key contributors to the overall evaluation.
Banking Industry reports help banks to indicate how big the industry is using online normalized data to indicate both online and offline insights. It reveals the business opportunity, media exposure, key industry players and how they are performing. What is their reputation, what triggers people to buy their products and services, what are their pain points, which content performs better, what people think of their products, identify trending topics and understand what’s driving interactions and loyalty and Identify the most effective industry influencers to collaborate with.
BigBrother listens to Banque du Caire, Banque Misr, National Bank of Egypt (NBE), Ahli United Bank, Bank of Alexandria, Commercial International Bank (CIB), Abu Dhabi Islamic Bank, Al Baraka Bank, Arab African International Bank (AAIB), Bank Audi, Credit Agricol, Egyptian Gulf Bank (EGBank), Emirates NBD, Faisal Islamic Bank, Housing and Development Bank, HSBC Bank, National Bank of Abu Dhabi, National Bank of Kuwait and QNB ALAHLI.
Find the trending topics and stories in real time. Research key trends and shape your industry as a thought leader. Predict the next big thing of today and tomorrow, with insights that help you develop new messages, ideas and products that your audience will love. Use our exclusive Trending Score to latch on to trends at the right moment, just before they take off. Research content ideas with theme clouds that highlight emerging topics in any discussion. Or find the best times and channels to spread your content. From marketing strategy to marketing plan – determine your goals, find your voice, target your audience, analyze your competitors.
Find the trending topics and stories in real time. Research key trends and shape your industry as a thought leader. Predict the next big thing of today and tomorrow, with insights that help you develop new messages, ideas and products that your audience will love. Use our exclusive Trending Score to latch on to trends at the right moment, just before they take off. Research content ideas with theme clouds that highlight emerging topics in any discussion. Or find the best times and channels to spread your content. From marketing strategy to marketing plan – determine your goals, find your voice, target your audience, analyze your competitors.
BigBrother gives you a complete set of metrics covering owned and earned that help you not just measure, but improve your campaign performance every step of the way. Track meaningful KPIs that tie your efforts to business outcomes. Use real-time data to keep tabs on all relevant mentions, hashtags and posts.
How far do your owned and earned stories travel? How many people do they reach?
What do your customers think about your brand, product and messages?
Where in the world are customers talking? One which channels? In what languages?
How much traffic are your PR campaigns driving?
Is your message gettinig through to your target audiences?
How much is your audience talking about you compared to your competitors?
Craft impactful campaigns that get people excited about your brand. With Talkwalker, you can track how your campaign is performing. Achieve great results and uncover opportunities to improve your campaign while ifs running. Check out our social media Mprement guide for more insights! Talkwalker helps you divide your audience into meaningful segments. so you can craft messages that click. You can find the best channels
Fill out the form to schedule a demo and discover the strategic solutions that will help you make the right decisions for your business
Fill out the form to schedule a demo and discover the strategic solutions that will help you make the right decisions for your business
